Massage marketing blog
Running Your Clinic
Pricing, hiring, software and operations for massage clinics and solo practices.
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Massage Liability Insurance: Protect Yourself and Your Career
One claim can threaten your practice. Here is what massage liability insurance covers, what to look for, and the discounted all-inclusive membership…
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Hourly vs. Monthly Room Rentals for Massage Therapists
Renting a room by the hour feels safe, but it carries hidden risks that grow with your success. Here is what to…
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When to Hire Your Next Massage Therapist (The Cup Rule)
Hire first or get clients first? Get the order wrong and you lose good hires fast. The simple cup principle for when…
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How to Greet a New Massage Client Like a Professional
The first five minutes decide whether a new client relaxes, trusts you, and rebooks. Here is how therapist Christa greets and sets…
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The Hidden Cost of Requiring Prepayment for Massage
Making prepayment mandatory feels like the obvious fix for no-shows. But the math shows it quietly costs far more than it saves.…
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Before You Share a Massage Room: What to Settle First
Sharing a treatment room is a great way to split costs, and a common way partnerships fall apart. Here is the checklist…
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Massage Therapist Burnout: The Hidden Trap (and the Way Out)
The usual burnout advice misses the real cause. For massage therapists, burnout thrives on stagnation. Here is the three-step checklist to escape…
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Why Your Massage Business Isn’t Growing (The 4 Barriers)
Only a few things actually hold a massage business back. Here are the four barriers to growth, how to spot yours, and…
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Starting Your Own Massage Business: What No One Warns You About
Thinking of leaving your massage franchise? Coach Gael Wood and Spamarketing.com on the expenses, clients and hats no one warns you about.
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Jane vs Noterro vs Mindbody vs Vagaro: Booking Software for Massage Clinics
How Jane, Noterro, Mindbody, Vagaro and Square Appointments compare for massage therapists and clinics: online booking, direct billing, charting, reminders, memberships and…
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