Massage marketing blog
Every article from the growth platform that only does massage
The full archive: Google Ads, Facebook ads, retention, pricing, hiring, local SEO and real client stories, written by the people who run the campaigns for 350+ massage clinics.
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How Briseida Launched Blessed Hands in Waco
Briseida saw the ad five times before reaching out. Then she booked 14 new clients in a week plus 15 rebookings. Here…
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How to Greet a New Massage Client Like a Professional
The first five minutes decide whether a new client relaxes, trusts you, and rebooks. Here is how therapist Christa greets and sets…
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The Only Two Paths to Grow a Massage Practice (Gael Wood)
There are only two ways to get more massage clients: organic (slow, cheap) and paid (fast, costs money). Gael Wood on the…
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What 163,000 Massage Appointments Taught Us About Advertising
After booking 163,000 massage appointments, a clear pattern emerged: the art (faces and stories) and the math (CAC, LTV, rebooking) behind advertising…
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Old-School Massage Marketing That Still Works (With Gael Wood)
Print marketing sounds outdated, but it is wildly underrated. Gael Wood on penny-cheap brochures, fridge magnets, earned media, what fails, and measuring…
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Anna’s Journey: Building a 7-Room Wellness Clinic on a Foundation
Anna built Remedial Wellness into a seven-room clinic in Edmonton. A candid conversation on burning the boats, foundation over hype, and crafting…
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The Hidden Cost of Requiring Prepayment for Massage
Making prepayment mandatory feels like the obvious fix for no-shows. But the math shows it quietly costs far more than it saves.…
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Before You Share a Massage Room: What to Settle First
Sharing a treatment room is a great way to split costs, and a common way partnerships fall apart. Here is the checklist…
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Massage Therapist Burnout: The Hidden Trap (and the Way Out)
The usual burnout advice misses the real cause. For massage therapists, burnout thrives on stagnation. Here is the three-step checklist to escape…
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The 3 Massage Marketing Steps Behind a $1.4M Practice
Filmed inside a spa doing $1.4M a year: the three marketing pillars that drove results more than anything else, Google Business Profile,…
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How to Beat the Big Massage Franchise Opening Near You
A franchise opening across the street feels like a death sentence. But you have one asset they can never buy. Here is…
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How to Get More Prenatal Massage Clients (Without Ads)
Paid ads are the wrong tool for prenatal clients. Here is the nearly free centers-of-influence strategy that brings a steady stream of…
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