How Arissa grew her Sherwood Park massage clinic to 17+ RMTs and $1.4M a year

The partnership

Arissa partnered with Spamarketing.com to gain back her time and to tap into a reliable growth channel. To date we have converted thousands of leads into paying customers at her spa through targeted marketing campaigns. She now has 17+ booked-up massage therapists working for her, the business generates around $1.4 million per year in revenue, and it has been a very fulfilling partnership for everyone.

The three core strategies

1. Lead generation that never stops

Local Google and Meta campaigns, with the ad costs covered by us, produce a steady flow of new massage clients for the clinic every month. Every lead is answered by a live setter within five seconds, vetted, safety-screened and booked straight into the clinic’s calendar.

2. Hiring strategically, not desperately

As demand grew, the temptation was to bring in anyone with a licence. Instead we tied hiring pace to booked-appointment volume, so each new therapist started with a filling column instead of an empty one, and the clinic’s culture and quality stayed intact.

3. Retention that compounds

Systematic follow-up across email, SMS, social and direct mail turns first-time clients into regulars. That repeat base is what makes a clinic of this size stable through slow seasons.

What is replicable

• Answer every lead in seconds, even when every therapist is on the table.
• Grow demand before you grow headcount.
• Measure rebooking and lifetime value, not just new clients.
• Let someone else own the marketing so the owner can own the clinic.